What to Wear for Your Holiday Photos
Choosing what to wear for photos doesn't have to be complicated. The best outfits are ones that feel like you, photograph beautifully, and coordinate without looking overly matched.
Whether your style is casual, romantic, or a little more dressed up, here are a few ideas to get you started.
Casual & Effortless
Think relaxed, comfortable, and polished without feeling overly styled.
Try:
Jeans with a cozy sweater or simple blouse
Neutral button-downs
Boots, loafers, or simple flats
Soft layers like cardigans or jackets
Best colors: cream, denim, camel, brown, olive, navy, and soft neutrals.
This look is perfect if you want your photos to feel natural and easygoing.
Romantic & Soft
For a more feminine, timeless feel, lean into flowing fabrics and softer colors.
Try:
A flowing midi or maxi dress
A skirt with a simple blouse
Soft knits and delicate textures
Simple heels or elegant boots
Best colors: ivory, dusty blue, sage, muted blush, champagne, and warm neutrals.
Think movement, texture, and pieces that feel beautiful without being overly trendy.
Dressy & Elevated
If you love getting dressed up, don't be afraid to bring that into your photos.
Try:
A dress or tailored jumpsuit
A blazer with trousers or dark denim
Heels, boots, or polished loafers
Simple statement jewelry
Best colors: black, deep green, burgundy, navy, chocolate brown, and cream.
A dressier outfit can give your holiday photos a more editorial, sophisticated feel.
Where to Shop
You don't have to buy an entirely new wardrobe for photos, but if you're looking for something special, these are a few of my favorite places to browse:
For dresses & romantic pieces:
Lulu's, Petal & Pup, Baltic Born, Reformation, and ASTR the Label
For elevated everyday pieces:
Abercrombie & Fitch, Madewell, Sézane, J.Crew, and Anthropologie
For affordable basics & layering pieces:
H&M, Zara, Target, and Old Navy
For men's clothing:
Abercrombie & Fitch, J.Crew, Banana Republic, and Nordstrom
Start with one outfit you love and build the second outfit around it. You don't need to match perfectly—coordinating colors, textures, and overall formality is what creates a cohesive look.
A Few Final Tips
Whatever style you choose, focus on coordinating rather than matching. Choose complementary colors and mix textures so your outfits feel connected without looking identical.
Most importantly, wear something you feel confident in. The best photos happen when you aren't worrying about your clothes and can simply enjoy being together.
Want more outfit inspiration? Download my free Holiday Card Style Guide for color palettes, outfit ideas, and tips for creating a cohesive look for your photos.
